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goji.go goji.go
wrote...
Posts: 5977
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11 years ago
A business that offers potential buyers the opportunity to make purchases either online or in a physical location uses a ________ business model.
A) bricks-and-mortar
B) click and mortar
C) C2C
D) C2B
E) fee-based
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Diesel

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bbb
wrote...
#1
11 years ago
 B) "Click and mortar" refers to B2C businesses that have both an online presence and a bricks-and-mortar presence. This combination is ideal for customers who like the convenience of online shopping but who also want the convenience of returning products without shipping costs or being able to see a product in person before buying. "Bricks and mortar" refers to a physical location only. C2C refers to an online business model in which consumers sell to other consumers. C2B is not a recognized business model.
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