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umud umud
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6 years ago
A limitation of focus group interviews is the so-called “polarization effect.” This means that
A) a moderator may unknowingly limit open, free expression of group members.
B) focus group participants produce fewer ideas than individual interviews do.
C) attitudes become more extreme after group discussion.
D) it is not clear whom the members of the focus group are representing—themselves, social groups, or their membership in the focus group.
E) the natural setting allows people to express opinions/ideas freely.
Textbook 
Basics of Social Research, Canadian Edition

Basics of Social Research, Canadian Edition


Edition: 4th
Authors:
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btpsandbtpsand
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6 years ago
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