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Sitki Sitki
wrote...
Posts: 1536
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6 years ago
A person's educational level combined with specific knowledge about a product category determines the:
A) ability to search.
B) desire to search.
C) need for cognition.
D) involvement level.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
Read 48 times
2 Replies

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Replies
wrote...
6 years ago
A
Sitki Author
wrote...
6 years ago
Yup, correct Slight Smile
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