Top Posters
Since Sunday
r
4
L
4
3
d
3
M
3
l
3
V
3
s
3
d
3
a
3
g
3
j
3
Home Q & A Board Other Fields Homework Help Business Marketing
New Topic  
bongua185 bongua185
wrote...
Go to Answer
Posts: 1007
Rep: 0 0
6 years ago
In the business-to-business arena, the post-purchase phase is critical because:
A) businesses are more critical of quality than are consumers.
B) of the high cost involved in purchase decisions.
C) of the critical importance of supplying a continual supply of a product.
D) a positive evaluation may result in a straight rebuy situation or an advantage in a modified rebuy situation.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
Read 85 times
1 Reply
Replies
Answer verified by a subject expert
maficamafica
wrote...
#1
Top Poster
Posts: 773
Rep: 3 0
6 years ago
Sign in or Sign up in seconds to unlock everything for free
More solutions for this book are available here
1

Related Topics

bongua185 Author
wrote...

6 years ago
This calls for a celebration Person Raising Both Hands in Celebration
SlimyPencil
wrote...

Yesterday
Thanks
Ctownsend
wrote...

2 hours ago
Helped a lot
New Topic      
Quick Reply
Explore
Post your homework questions and get free online help from our incredible volunteers
  2096 People Browsing
Start New Topic Take the Tour CoursesNew Study Tools Topics Trending Browse by Textbook
Live Chat
Related Images
  
 605
  
 554
  
 315
Your Opinion
Which industry do you think artificial intelligence (AI) will impact the most?
Votes: 484
Previous poll results: Who will win the 2024 president election?