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bongua185 bongua185
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6 years ago
Product positioning can be based on variables beyond price and quality, such as product users, product class, and cultural symbols.

True or False?
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
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Link-NMLink-NM
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6 years ago
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