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bongua185 bongua185
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6 years ago
The account executive normally performs each of the following functions except:
A) actively seeks new accounts.
B) serves as a liaison between the client and the agency.
C) prepares ad copy.
D) helps define the theme of the overall IMC campaign.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
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Link-NMLink-NM
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6 years ago
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bongua185 Author
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6 years ago
This helped my grade so much Perfect
Starfiew
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Yesterday
Good timing, thanks!
MLynneMcMillan
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2 hours ago
Helped a lot
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