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Sitki Sitki
wrote...
Posts: 1536
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6 years ago
"We are Chicago's friendliest car dealer!" is an example of which type of cognitive message?
A) Preemptive
B) Unique selling proposition
C) Hyperbole
D) Comparative
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
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2 Replies

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wrote...
6 years ago
C
Sitki Author
wrote...
5 years ago
Yup, correct Slight Smile
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