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bongua185 bongua185
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6 years ago
When a company offers a premium, consumers receive a discount for the good or service and receive some type of special offer or free merchandise.

True or False?
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
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SunardySunardy
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6 years ago
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bongua185 Author
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this is exactly what I needed
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