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ShadyAh ShadyAh
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6 years ago
When Kraft wants to add a new product to the shelves of the grocery marketplace, it is clear that given the nature of business buying, _______________ is a vital component when trying to influence the decisions of the grocery chains.
a. social media
b. telemarketing
c. personal selling
d. advertising
e. DRTV
Textbook 
Integrated Marketing Communications: Strategic Planning Perspectives

Integrated Marketing Communications: Strategic Planning Perspectives


Edition: 5th
Author:
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xNxxNx
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6 years ago
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vj
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5 years ago
thank you!
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