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Darpan Darpan
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6 years ago
Gross rating points (GRPs) are found by doing which of the following?
 
  a) Contacting the Federal Communication Commission
  b) Multiplying a stations reach by its average frequency
  c) Searching databases of one of the many reputable GRP firms
  d) GRPs are promotional hyperbole, with no standard way of finding them
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JR251203JR251203
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6 years ago
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