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Question 1 

Describe how social workers involved in community practice become ego involved.
 
  What will be an ideal response?

Answer

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Question 2 

A business plan is necessary only when seeking financial support from venture capitalists.
  Indicate whether the statement is true or false

Ques. 2

A grant writer is the vital connecting link between a funder and the grant seeker.
  Indicate whether the statement is true or false

Ques. 3

The funds obtained through a grant proposal must be repaid.
  Indicate whether the statement is true or false

Ques. 4

Executive summary and abstract are interchangeable terms for the summary in the front matter of a proposal.
  Indicate whether the statement is true or false

Ques. 5

You should provide a time limit in the letter of transmittal accompanying a formal proposal, such as This bid will be in effect until November 30.
  Indicate whether the statement is true or false

Ques. 6

A copy of the RFP (request for proposal) should be included in the front matter of a formal proposal.
  Indicate whether the statement is true or false

Answer

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Question 3 

Formal proposals differ from informal proposals only in length.
  Indicate whether the statement is true or false

Ques. 2

Informal proposals should close with a reminder of key benefits as well as a request for approval.
  Indicate whether the statement is true or false

Ques. 3

The budget outlined in a proposal is considered to be an estimate - with the understanding that if your costs increase the budget can be adjusted accordingly.
  Indicate whether the statement is true or false

Ques. 4

If you are writing a solicited proposal, your goal in the background section is to convince the reader that a problem exists.
  Indicate whether the statement is true or false

Ques. 5

An effective opening for an informal proposal might be We are pleased to submit this proposal describing how our ethics training program can help your employees make the best decisions when faced with ethical dilemmas on the job.
  Indicate whether the statement is true or false

Ques. 6

Most proposals begin by briefly explaining the reasons for the proposal and by highlighting the writer's qualifications.
  Indicate whether the statement is true or false

Ques. 7

Most proposals are unsolicited.
  Indicate whether the statement is true or false

Answer

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Question 4 

Office rules, rigid work hours, and dress codes are all aspects of ________.
A) reference groups
B) corporate culture
C) cross-cultural values
D) cultural cohorts
E) brand communities

Answer

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Question 5 

Hi,

I was wondering if someone with a course hero account could please help me get this document:

coursehero.com/file/8398629/midtermfinal/

I would really appreciate it. Thanks!

Answer

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thanks

Question 6 

People in emerging countries today are becoming increasingly health conscious and are seeking healthy food choices. As a result, demand for health foods is rising steadily, creating an opportunity for marketers to exploit this ________ market.
A) demographic
B) business
C) need
D) geographic
E) service

Answer

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Question 7 

Consumers are less price sensitive when ________.
A) price is only a small part of the total cost spent on the product over its lifetime
B) they perceive the higher prices to be unjustified
C) they change their buying habits regularly
D) there are many substitutes and competitors in the market
E) they are buying high-cost items

Answer

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Question 8 

A product- or brand-management organization is characterized as a(n) ________ system.
A) hub-and-spoke
B) waterfall
C) internal marketing
D) top-down
E) lateral

Answer

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Question 9 

Many U.S. firms prefer to sell in Canada, England, and Australia—rather than in larger markets such as Germany and France—because they feel more comfortable with the languages, laws, and culture, which reflect the ________ between these countries and the United States.
A) self-serving bias
B) coincident development
C) psychic proximity
D) cognitive dissonance
E) backward invention

Answer

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Question 10 

A ________ is a translation of the brand mantra that attempts to creatively engage consumers and others external to the company.
A) brand vision
B) brand extension
C) brand architecture
D) brand slogan
E) brand alliance

Answer

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