By providing training on the responsible service of alcoholic beverages to servers and bartenders a business owner will
A) potentially lower liability insurance rates
B) reduce bar profits due to less drinks served
C) limit wine sales to half bottles only
D) serve the appropriate number of shooters to customers
Data mining is NOT used to predict the following:
A) Which customers are most likely to respond to an offer
B) How to segment a market
C) The occupancy and ADR of a hotel
D) Identify the company's most loyal customers
Leveraged leases are leases of property involving a lessee, a lessor, and a long-term creditor.
Indicate whether the statement is true or false
A new hotel has a profit margin of 10 and asset turnover of 80. Its return on assets for the period is ________.
A) 10 B) 12 C) 8 D) none of the above
The hotel who adjusts accordingly to a meeting's last minute demands and requests will be more likely to receive future business from the organization purchasing the meeting.
Indicate whether the statement is true or false
Which of the following best describes a rollover clause in an elevator maintenance contract?
A) If all of the service outlined in the contract is not used up during the month, the remaining balance of the service is rolled over into the next month.
B) If the customer does not provide written notice of cancellation early enough before the end of the contract term, the contract will rollover into another term.
C) If all of the service in the total term of the contract is not used up during that term, the customer continues to receive service until it is all used up.
D) None of the above
Which of the following components of an escalator presents a potential danger to escalator passengers?
A) skirt panel B) steps C) demarcation lights D) Both A and B
Which of the following is a reason direct marketing has grown?
A) Low cost
B) Loss of other marketing methods
C) Relaxed laws
D) Precision targeting
When dealing with issues of Internet privacy, the group we have to be the most concerned about are:
A) The elderly
B) The disabled
C) The underprivileged
D) The children
In periods of low demand, companies can use direct marketing to target ________ customers and produce quick results.
A) New
B) Developing
C) Known
D) None of the above
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