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Which of the following is LEAST likely to be a benefit of conducting marketing research?

te3la

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Which of the following is LEAST likely to be a benefit of conducting marketing research?

Which of the following is LEAST likely to be a benefit of conducting marketing research?
A) understanding customer satisfaction and purchase behavior
B) measuring the effectiveness of accounting practices
C) measuring the effectiveness of promotion activities
D) understanding customer motivation
E) assessing market potential and market share

Textbook

Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice

Edition: 10^th

Authors: Moriart, Mitchell, Wells

Read 173 times

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te3la Author

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