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te3la te3la
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7 years ago
The majority of network television advertising inventory is sold in the ________ market.
A) scatter
B) horizontal
C) up-front
D) programmatic
E) sweeps
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
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enujenuj
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7 years ago
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te3la Author
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#2
7 years ago
Very pleased, thank you
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