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Lumpoti Lumpoti
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7 years ago
With regard to eyetracking reporting, a(n) ________ uses colors to represent the amount of time spent viewing specific areas of the visual stimulus.
A) opacity chart
B) heatmap
C) gaze path
Textbook 
Advertising Research: Theory and Practice

Advertising Research: Theory and Practice


Edition: 2nd
Author:
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EllingtonEllington
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7 years ago
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Lumpoti Author
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7 years ago
If you're seeing this, please give up an vote, this person deserves it
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#3
7 years ago
Let me know if you need anything else
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