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matashola matashola
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7 years ago
The first step in “How to Underwhelm Customers and Shareholders” is to _____.
a.   have low levels of customer satisfaction
b.   have little or no customer loyalty
c.   have little or no customer focus
d.   have high cost of marketing
e.   use accounting maneuvers to drive financial results
Textbook 
Market Based Management

Market Based Management


Edition: 5th
Author:
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#1NuggetsFan#1NuggetsFan
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7 years ago
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matashola Author
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#2
7 years ago
I'll take your word for it, thx
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