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Contesso Contesso
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7 years ago
The formulation, imagery, and consumer appeal of Colgate's Total brand toothpaste were designed to translate across national boundaries. This new global brand represents which type of product innovation?
A) discontinuous innovation
B) dynamically continuous innovation
C) continuous innovation
D) comparative innovation
E) dynamically discontinuous innovation
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Global Marketing

Global Marketing


Edition: 7th
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ko-evolveko-evolve
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7 years ago
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Contesso Author
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7 years ago
this is exactly what I needed
Shassta22
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Yesterday
Good timing, thanks!
alpheratz
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2 hours ago
Thank you, thank you, thank you!
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