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debbyFlynn debbyFlynn
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7 years ago
A company that uses an established brand name with a related line of products is using a(n) ________.
A) brand extension
B) brand parity
C) co-brand
D) licensed brand
E) ingredient brand
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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lirpalirpa
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7 years ago
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4 years ago
thanks
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thank you
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