Researchers have limited options for measuring attitudinal concepts.. (True or false?)

Researchers have limited options for measuring attitudinal concepts..
 
 Indicate whether the statement is true or false

Question 2

Which of the following statements is true about exports?
 a. Exports are important in a microeconomic sense, in terms of balancing the trade account.
  b. Exporting ultimately leads to a firm achieving diseconomies of scale.
  c. Exporting results in a firm being overly dependent on a particular market.
  d. Exporting makes a firm sensitive to different demand structures and cultural dimensions.

Question 3

Data are a subset of market intelligence.
 
 Indicate whether the statement is true or false

Question 4

A person's knowledge about a brand is part of the affective component of that person's attitude toward that brand.
 
 Indicate whether the statement is true or false

Question 5

When a company expands its market by offering its products to international customers, it can produce more of its products efficiently, thus reducing the overall cost of each individual unit. This is known as _____.
 a. product diversification
  b. product differentiation
  c. economies of scale
  d. monopolistic competition

Question 6

Data, information, and intelligence all have the potential to create value to the firm through better decision making.
 
 Indicate whether the statement is true or false

Question 7

Attitudes are thought to have three components: affective, cognitive, and behavioral.
 
 Indicate whether the statement is true or false