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While a computer retailer engages in extensive advertising and many consumers come to the store knowing what camera to purchase, it is concerned that salespeople do not effectively cross-sell. The retailer wants to encourage its salespersons to sell software, extra memory, tape-backup devices, and extended warranties at the same time as the computer purchase. The retailer needs to attract and motivate ________.
A) order-taking salespersons
B)  order-getting salespersons
C)  sales engineers
D)  sales managers
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Retail Management: A Strategic Approach

Retail Management: A Strategic Approach


Edition: 13th
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Thank you, thank you, thank you!
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I appreciate what you did here, answered it right Smiling Face with Open Mouth
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