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debbyFlynn debbyFlynn
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7 years ago
Name and describe the most common hierarchy-of-effects model that has been used to explain advertising effects. What, if any, problems exist with this type of model?
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Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
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enujenuj
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debbyFlynn Author
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7 years ago
You make an excellent tutor!
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I appreciate what you did here, answered it right Smiling Face with Open Mouth
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