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debbyFlynn debbyFlynn
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7 years ago
A designated marketing area (DMA) assignment is based on ________.
A) the population of the surrounding area
B) the number of broadcast media outlets available
C) how many households have cable or satellite television
D) which city provides the majority of the households' TV programming
E) the number of television stations in the area
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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lirpalirpa
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Posts: 695
7 years ago
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debbyFlynn Author
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7 years ago
Thanks for your help!!
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Yesterday
Helped a lot
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2 hours ago
Brilliant
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