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Michelle Kelly Michelle Kelly
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7 years ago
Which adoption segment is most critical to the success or failure of a truly new product?
A) early majority
B) late majority
C) innovators
D) early adopters
Textbook 
Strategic Marketing

Strategic Marketing


Edition: 1st
Authors:
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w.i.l.lw.i.l.l
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7 years ago
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Michelle K. Author
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#2
6 years ago
That was a lot easier than I thought!
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