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Rgary Rgary
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7 years ago
Procter & Gamble makes a variety of different cleaners, detergents, and polishes to appeal to a variety of target markets and boost sales potential. Procter & Gamble uses a(n)________.
a. full line strategy
b. undifferentiated strategy
c. limited-line strategy
d. contracting strategy
e. marketing mix orientation
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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tic_tactic_tac
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7 years ago
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