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Kayty Kayty
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7 years ago
IKEA sources its goods from all over the world. In order to ensure consistency across all suppliers, and to effectively compare bids received from manufacturers, IKEA generates product specifications and then sends them to manufacturers throughout the world. The manufacturers return samples to demonstrate they can meet the specs, and submit a price for IKEA review. In what stage of the buying process is it when Ikea would be exerting intense pressure to lower prices?
A) open bid evaluation
B) proposal solicitation
C) supplier selection
D) quotation evaluation
E) e-procurement evaluation
Textbook 
THINK Marketing, Canadian Edition

THINK Marketing, Canadian Edition


Edition: 1st
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THINK Marketing, First Canadian Edition (Tuckwell)
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Lucas_RiverPlaLucas_RiverPla
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7 years ago
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Kayty Author
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6 years ago
Amazing!
THINK Marketing, First Canadian Edition (Tuckwell)
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