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YO_zhik YO_zhik
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6 years ago
In order to reap the greatest return from the online channel for physical goods, firms should
A) maximize the return for each distinct supply chain member.
B) minimize interactions between the buyer and the other supply chain members.
C) integrate it with their existing supply chain networks.
D) ensure that they have total ownership of the supply chain.
Textbook 
Supply Chain Management: Strategy, Planning, and Operation

Supply Chain Management: Strategy, Planning, and Operation


Edition: 6th
Authors:
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6 years ago
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