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Consle Consle
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6 years ago
If 100,000 people are exposed to an advertisement, the total gross impressions are 100,000 regardless of whether the people actually watched the ad or not.

True or False?
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
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Link-NMLink-NM
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6 years ago
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Consle Author
wrote...

6 years ago
Smart ... Thanks!
ethom947
wrote...

Yesterday
Correct Slight Smile TY
Tim0301
wrote...

2 hours ago
Good timing, thanks!
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