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djnurs1 djnurs1
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Posts: 628
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6 years ago
It is important for the firm to structure its revenue management program in a way that
 
  A) it is presented simply as a mechanism for extracting maximum revenue.
  B) revenue increases while improving service along some dimension that is important to customers that pay the highest price.
  C) profit is maximized.
  D) all of the above
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wrote...
6 years ago
Answer: B
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