Social media: (Multiple Choice)

Social media:
 A) are more effective than traditional media at reaching hard-to-reach prospects.
  B) are typically less expensive that print media.
  C) facilitate targeted, personalized contact across the customer experience landscape.
  D) enhance the impact of trade promotions.
  E) all of the answer choices.

Question 2

Discuss the demand considerations that differentiate the pricing of services from the pricing of goods.

Question 3

A change in international, federal, state, or local laws and regulations is an example of a political trend.
 
 Indicate whether the statement is true or false

Question 4

In order to collect important information concerning the needs of a buyer, a salesperson should utilize tactical questions.
 
 Indicate whether the statement is true or false

Question 5

Important social media to be considered by B2B marketers would be focused on:
 A) discussion forums
  B) blogs.
  C) social networks.
  D) wiki
  E) all of the answer choices.

Question 6

Discuss how consumers relate value and price.