The formula for profit is Profit = (Sales volume Price) + (Variable coasts Fixed costs).
a. True
b. False
Indicate whether the statement is true or false
Question 2In hierarchical regression, the second model typically adds direct effects.
Indicate whether the statement is true or false
Question 3Yahoo and Google are examples of ____.
a. home pages
b. search engines
c. ISPs
d. CRMs
Question 4The formula for sales revenue is Sales revenue = Sales volume + Price.
a. True
b. False
Indicate whether the statement is true or false
Question 5In hierarchical regression, the base model typically includes only direct effects.
Indicate whether the statement is true or false
Question 6A Web site address that Web browsers recognize is called a(n) ____.
a. URL
b. EDI
c. DSS
d. UPC
Question 7Growing profit is the ultimate goal of any company.
a. True
b. False
Indicate whether the statement is true or false
Question 8The term slopes test sometimes is used to refer to the comparison of slopes in interpreting an interaction's effect.
Indicate whether the statement is true or false
Question 9Data collected in an open data partnership is ____.
a. available only to the researchers gathering the information
b. available to the consumers from whom researchers gather the information
c. made publicly available on the Internet
d. sold to the consumers from whom researchers gather the information