Which of the following is FALSE?
a. If a measure is reliable, it is not heavily influenced by transitory factors that cause random errors.
b. If an item lacks correlation with other scale items measuring the same construct, there is evidence that the item does not belong and should be deleted.
c. Systematic error is due to temporary aspects of the person or measurement situation, which affects the measurement in irregular ways.
d. Reliability is necessary, but not sufficient, for establishing the validity of a measure.
e. If a set of items all measure the same construct, the responses to the items should be correlated.
Question 2________ is not an acceptable part of a process for delivering exceptional customer service.
a. Resolving the customer's issue in a timely fashion
b. Assuring the customer that the problem is being resolved
c. Locating and assigning blame for the problem
Question 3The difference between the old and new accounting procedures with respect to promotions is in the amount for the top-line revenue.
Indicate whether the statement is true or false
Question 4One hundred sports writers are given a survey and asked to rank basketball players on categories such as rebounding, points scored, and assists. The results of the survey indicate that most sports writers agree on the top ten players within the given categories. This is evidence of
a. reliability.
b. validity.
c. random error.
d. response error.
e. systematic error.
Question 5Which of the following is a true statement about customer service at Eddie Bauer?
a. It is successful because of ties to its retail stores.
b. Customer service was a principle espoused by the original founder.
c. There was a successful customer service initiative when it first built its website.
Question 6Recent changes in accounting standards now require that promotions expenditures be treated in exactly the same fashion as advertising expenditures, namely, as current expenses that are deducted from top-line revenue.
Indicate whether the statement is true or false
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