Which stage of the retail life cycle is characterized by the entrance of many new competitors and ...

Which stage of the retail life cycle is characterized by the entrance of many new competitors and tremendous growth in sales and profits?
 a. Vulnerability
  b. Maturity
  c. Growth
  d. Entry
  e. Introduction

Question 2

Service retailers, such as a plumbers or house painters, may not be concerned about the convenience of their locations.
 
 Indicate whether the statement is true or false

Question 3

Common examples of sole-sponsored sales promotions include:
 a. coupons.
  b. product demonstrations.
  c. contests and sweepstakes.
  d. sampling.
  e. in-store-displays.

Question 4

In traditional logic, services are viewed as homogeneous, since each customer is receiving something different from the service provider.
 
 Indicate whether the statement is true or false

Question 5

The retail life cycle suggests that firms move from the _____ stage to the _____ stage to the _____ to _____ stage.
 a. introduction; growth; maturity; decline
  b. introduction; development; maturity; decline
  c. entry; development; maturity; decline
  d. entry; trading-up; vulnerability; decline
  e. innovation; growth; development; decline

Question 6

A major advantage of a freestanding location is that such locations are generally free of any zoning regulations.
 
 Indicate whether the statement is true or false