Internet systems can help companies acquire new companies by providing _________ messages to decision makers.
a. automated
b. tailored
c. intermediary
d. mass
Question 2Approximately 30 percent of American workers have admitted stealing from their employers.
Indicate whether the statement is true or false
Question 3_____ are pallets of merchandise set out on the floor in front of the main shelves.
a. Endcaps
b. Secondary shelves
c. Circulators
d. Spine racks
e. Stack-outs
Question 4If the customer will never be profitable because of size, location, or other demands, then that customer must be dropped.
Indicate whether the statement is true or false
Question 5In addition to the Robinson-Patman Act, the _____ Act addresses the legality of price discrimination.
a. Trade Discrimination
b. Clayton
c. Federal Trade Commission
d. Sherman Antitrust
e. Equal Rights
Question 6Electronic data interchange originated during which historical event?
a. Tet Offensive
b. Battle of Normandy
c. Berlin Airlift
d. Operation Desert Storm
Question 7Employee theft averages about 300 per apprehension.
Indicate whether the statement is true or false
Question 8_______ occurs when a chain store retailer operating over a wide geographic area, tailors its merchandise and services in each store to the needs of the immediate trading area.
a. Target marketing
b. Microretailing
c. Stack-outs
d. Shrinkage
e. Merchandise planning
Question 9Good strategies that reduce operating costs while providing the appropriate level of service present significant opportunities for retailers.
Indicate whether the statement is true or false
Quick Reply
