A literature search is a type of _____.
a. causal research
b. exploratory research
c. experimental research
d. descriptive research
e. Both b and c.
Question 2A firm with an international division structure is primarily focused on ____________________ operations.
Fill in the blank(s) with correct word
Question 3Children are better at understanding the persuasive intent than the informational intent of ads.
Indicate whether the statement is true or false
Question 4The _____________________________
______ is an ambitious plan to create a market of about 800 million people and an annual production worth 11 trillion in the Americas.
Fill in the blank(s) with correct word
Question 5Using different ads in different geographic areas and investigating which ad generated the highest sales is an example of _____ research design.
a. causal
b. exploratory
c. longitudinal
d. descriptive
e. panel
Question 6When firms become involved in international business by exporting products overseas, they typically assign responsibility for all international operations to a(n) _________________________.
Fill in the blank(s) with correct word
Question 7Counterfeit items are not sold on black markets.
Indicate whether the statement is true or false
Question 8Signatory countries of the North American Free Trade Agreement are the United States, Canada, and ____________________.
Fill in the blank(s) with correct word
Question 9The descriptive study:
a. usually takes the form of an experiment.
b. has its major emphasis on the discovery of insights and ideas.
c. is concerned with determining the frequency with which something occurs.
d. is concerned with the determination of a cause-and-effect relationship.
e. has as its main objective the establishment of priorities for future research.
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