Gray market flows have increased as current barriers to trade are being eliminated.
Indicate whether the statement is true or false
Question 2_____ occurs when a consumer must choose between two or more equally desirable options that fulfill different needs.
A) Approach-avoidance conflict
B) Approach-approach conflict
C) Close-ended contradiction
D) Open-sided contradiction
E) Preventive contradiction
Question 3Sharing the underlying interests behind a position may cause a negotiator's power to shift toward the other party, ultimately resulting in a less than desired outcome.
a. True
b. False
Indicate whether the statement is true or false
Question 4Selecting channel members with market coverage overlap is especially problematic for:
a. Manufacturers in highly intensive distribution.
b. Manufacturers in highly selective distribution.
c. Manufacturers of high technology products.
d. Manufacturers with large product lines.
e. It is equally troublesome for all of the above.
Question 5Global standardization reflects a
a. geocentric orientation. c. local adaptation orientation.
b. regiocentric orientation. d. polycentric orientation
Question 6Linda has recently bought a new sports car. While driving to a party, she feels the urge to drive well above the speed limit so that she could win the admiration of her friends, but she also has safety concerns. This is a classic example of an _____.
A) closed-sided contradiction
B) approach-avoidance conflict
C) approach-approach conflict
D) open-sided contradiction
E) avoidance contradiction
Question 7Gray marketed products vary from inexpensive consumer goods to expensive capital goods.
Indicate whether the statement is true or false
Question 8All negotiation settlements must ultimately be judged in light of the other viable alternatives that existed at the time of the agreement.
a. True
b. False
Indicate whether the statement is true or false
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