Attempting to sell products or services or ideas after telling respondents you are conducting ...

Attempting to sell products or services or ideas after telling respondents you are conducting marketing research is a process known as __________.
 Fill in the blank(s) with correct word

Question 2

A decision problem is the problem/opportunity as seen by __________.
 Fill in the blank(s) with correct word

Question 3

The two sources of marketing problems, and consequently research problems, are __________ and __________.
 Fill in the blank(s) with correct word

Question 4

A document that describes, as specifically as possible, the nature of the problem for which research is sought and that asks providers to offer proposals, including cost estimates, about how they would perform a job is called a __________.
 Fill in the blank(s) with correct word

Question 5

A __________ is a restatement of the decision problem in research terms, from the researcher's perspective.
 Fill in the blank(s) with correct word

Question 6

Marketing research is a __________ industry in the United States.
 Fill in the blank(s) with correct word

Question 7

The marketing manager adjusts the marketing mix element(s) with the __________ as the main target.
 Fill in the blank(s) with correct word

Question 8

__________ spans the informational boundary between the firm and its environment.
 Fill in the blank(s) with correct word