Define social marketing, provide an example, and state how the goals of social marketing differ from ...

Answer to #1

Social marketing is a strategy for changing consumer behavior by combining the best elements of consumer behavior theory with marketing tools and skills to help consumers change their beliefs, attitudes, values, actions, or behaviors. Traditional marketing seeks to satisfy the needs and wants of targeted consumers and social marketing aims to change their attitudes and/or behavior. Examples of successful social marketing campaigns include: Got Milk? Eat Fresh, Buy Local, and Fruits and VeggiesMore Matters..

Answer to #2

If the choices were to continue as they are, the children might gain weight, and their diets may lack fiber and several key vitamins and minerals. Malnutrition, in terms of over- and under-nutrition, might become evident. In time, these might also become the purchasing selections of the children.

Answer to #3

d

Answer to #4

Sally might make these choices for a number of reasons. Possible reasons could include: lack of food preparation knowledge, lack of basic kitchen equipment, lack of nutritional knowledge, and the need to provide as many calories for as little money as possible.

Answer to #5

a

Answer to #6

The Thrifty Food Plan serves as a food guide for a nutritious diet at a minimal cost, is used as the basis for SNAP allotments, and is maintained by the USDA's Center for Nutrition Policy and Promotion.

The fact that I can't marry you for this saddens me.

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