In general, for internal communication, the higher up your message goes, the
A) more details people want to see.
B) fewer details people want to see.
C) less likely you are to run into ethical problems.
D) more likely you are to run into ethical problems.
E) more ambiguous you should be.
Ques. 2Forecasting your audience's reaction to your message is
A) impossiblethere's no way to know what it will be.
B) vital, because potential audience reaction affects message organization.
C) helpful only for internal communication.
D) helpful only for external communication.
E) designed based upon each receiver's potential response.
Ques. 3Messages should contain more supporting detail and background information when
A) you expect a favorable response.
B) you and your audience do not share the same general background.
C) you and your audience share the same general background.
D) you are concerned about possible legal action.
E) you are attempting to shift blame.
Ques. 4Most messages should not be sent unless they will
A) bring about a change.
B) increase your chances of being promoted.
C) please your boss.
D) end on a positive note.
E) promote self-interests.
Ques. 5In most cases, a message should be deferred or canceled if
A) your news is bad.
B) someone else wants to deliver it.
C) your audience is highly receptive.
D) the time is wrong.
E) you have important information to share, but it could get you into trouble.
Ques. 6An example of a specific purpose for a business message would be
A) to impart information to the audience.
B) to inform employees about the new vacation policy.
C) to persuade readers to take action.
D) to obtain audience participation and collaboration.
E) to make a specific point.
Ques. 7The primary audience for your message should always include
A) all who receive it.
B) the key decision makers in the audience.
C) those people with the highest status.
D) those people who represent the opinions and attitudes of the majority.
E) those people who might see a copy of the message at some point in the future.