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To properly study customer defection rates, a retailer needs ________.
A) an experimental design
B) a competitive intelligence reporting system
C) a marketing information system
D) a customer database
Textbook 
Retail Management: A Strategic Approach

Retail Management: A Strategic Approach


Edition: 13th
Authors:
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muddersmudders
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5 years ago
Just got PERFECT on my quiz
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Thank you, thank you, thank you!
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2 hours ago
this is exactly what I needed
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