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insurant insurant
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6 years ago
I-scream-4 Ice Cream recently faced competition against their flagship brand of "Orange peel ice cream." A competitor made significant in-roads into the market by offering three varieties of "Orange peel ice cream." I-scream-4 Ice Cream decided to counter this threat by introducing five new varieties of ice creams. Which competitive strategy is I-scream-4 Ice Cream implementing?
A) cost leadership
B) product differentiation
C) cost differentiation
D) service focus
E) innovation focus
Textbook 
Using MIS

Using MIS


Edition: 10th
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w09ew09e
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6 years ago
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insurant Author
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6 years ago
Good timing, thanks!
noodlelicker
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Yesterday
this is exactly what I needed
Helpmeplease11
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2 hours ago
Helped a lot
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