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Which of the following reflects a firm's nonmarket assets?

Hashimmohd9

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5 years ago

Which of the following reflects a firm's nonmarket assets?

Which of the following reflects a firm's nonmarket assets?
a) switching costs
b) customer loyalty
c) reputation of the top management
d) investment in mutual funds

Textbook

Business and Its Environment

Business and Its Environment

Edition: 7^th

Author: Baron

Read 81 times

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parneetgill

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Hashimmohd9 Author

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5 years ago

Thanks for your help!!

lierac00

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this is exactly what I needed

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