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D-john D-john
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Posts: 536
5 years ago

Question 1.

Some firms practice odd pricing because

• they believe that customers will buy a larger quantity with an odd price.

• it is a way to price discriminate.

• it is too difficult for sellers to reeducate buyers into accepting even prices.

• it lowers transactions costs.

Question 2.

Suppose the per-unit production cost of a book is $4.00 and the retail price is $32. If the book publisher sells books to a bookstore at a 40 percent discount, what is the amount of the publisher's markup per book? Assume that bookstores sell books at the retail price.

• $12.80

• $15.20

• $19.20

• $21.60
Textbook 
Microeconomics

Microeconomics


Edition: 7th
Authors:
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beunikuelbeunikuel
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Posts: 398
5 years ago
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