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Professional buyers and purchasing agents operate under various constraints and occasionally make ...

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Professional buyers and purchasing agents operate under various constraints and occasionally make ...

Question 1.

At the heart of a good value delivery system is a set of core business processes that help to deliver distinctive customer value.

• true

• false

Question 2.

Professional buyers and purchasing agents operate under various constraints and occasionally make choices that give more weight to their personal benefit than to the company's benefit.

• true

• false

Textbook

Marketing Management

Edition: 13^th

Authors: Kotler, Keller

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jesika1122

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justinw2200 Author

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Brilliant ツ

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this is exactly what I needed

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Helped a lot

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