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Home Q & A Board Other Fields Homework Help Business Marketing
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jujubee600 jujubee600
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Posts: 467
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5 years ago

Question 1.

Customers must see any competitive advantage as a customer advantage.

• true

• false

Question 2.

Companies cannot achieve differentiation by differentiating their channels, as this is not the purpose of a distribution channel.

• true

• false
Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
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bli14bli14
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5 years ago
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jujubee600 Author
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#2
5 years ago
Brilliant
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