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asdoooeoe asdoooeoe
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5 years ago

Question 1.

You have been asked to create a product system for your company's personal digital assistant. Before starting, you must define the term "product system" to the engineers to enable them to start design and production of the aligned items. Define the concept of a "product system."

Question 2.

In discussions with the packaging design team, you note that they do not have a firm design objective for the final package. In an internal memo to your boss, you outline the objectives (both company and consumer orientated) that you wish to see implemented by the design team. List these objectives.
Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
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ccnastopoulosccnastopoulos
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asdoooeoe Author
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#2
5 years ago
Good timing, thanks!
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