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Famwam Famwam
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5 years ago
In the face of increased competition from discount houses and specialty stores, department stores are waging a comeback war. Two models for department stores' success seems to be emerging. The first is a store that has a strong retail brand approach, as demonstrated by Kohl's in the United States. The second model is the ________, typified by Galeries Lafayette in Paris.

• specialty store

• showcase store

• tourist area store

• single brand store

• limited variety store
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Marketing Management

Marketing Management


Edition: 13th
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shamanieshamanie
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Famwam Author
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5 years ago
You make an excellent tutor!
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