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Home Q & A Board Other Fields Homework Help Business Marketing
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liljay liljay
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________ involve(s) a variety of programs designed to promote or protect a company's image or its individual products.

• Public relations

• Publicity

• Press releases

• Press relations

• Corporate communications
Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
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blazeypoohblazeypooh
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liljay Author
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5 years ago
Thanks
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