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Home Q & A Board Other Fields Homework Help Business Marketing
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lambchop03 lambchop03
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5 years ago
One of the shortcomings of direct marketing is that the firm conducting the marketing cannot easily measure its response to find out which campaign was most effective.

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Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
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javiermorillajaviermorilla
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5 years ago
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lambchop03 Author
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5 years ago
This helped my grade so much Perfect
choih94
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Yesterday
Thanks
africa143
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2 hours ago
Thank you, thank you, thank you!
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