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Which term refers to sensations that subtly influence how we think about a product?

miks

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Which term refers to sensations that subtly influence how we think about a product?

Which term refers to sensations that subtly influence how we think about a product?

▸ Perception

▸ Respondents

▸ Hedonic consumption

▸ Context effect

Textbook

Consumer Behavior: Buying, Having, and Being

Consumer Behavior: Buying, Having, and Being

Edition: 12^th

Author: Solomon

Read 123 times

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Andreasnlnvld

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miks Author

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