Top Posters
Since Sunday
e
5
e
4
4
d
4
o
3
p
3
t
3
3
m
3
p
3
m
3
f
3
Home Q & A Board Other Fields Homework Help Business Marketing
New Topic  
sjeanlou423 sjeanlou423
wrote...
Go to Answer
Posts: 97
Rep: 0 0
2 years ago
________ is the scale in which respondents are asked to indicate their degree of agreement or disagreement on a symmetric agree-disagree scale for each of a series of statements.

▸ The psychometric scale

▸ The comparative scale

▸ The Likert scale

▸ The multidimensional scale
Textbook 
Marketing Research

Marketing Research


Edition: 9th
Authors:
Read 35 times
1 Reply
Replies
Answer verified by a subject expert
kangelinekangeline
wrote...
#1
Posts: 81
Rep: 0 0
2 years ago
Sign in or Sign up in seconds to unlock everything for free
More solutions for this book are available here
1

Related Topics

sjeanlou423 Author
wrote...

2 years ago
This helped my grade so much Perfect
husne
wrote...

Yesterday
Thanks
GeorgeNeist
wrote...

2 hours ago
You make an excellent tutor!
New Topic      
Quick Reply
Explore
Post your homework questions and get free online help from our incredible volunteers
  987 People Browsing
 112 Signed Up Today
Start New Topic Take the Tour CoursesNew Study Tools Topics Trending Browse by Textbook
Live Chat
Related Images
  
 166
  
 47
  
 197